It is...and it isn't?!*!
I just find it good for me.
But remember a mattress is very personal,I can't see
the label, so it could be on the other side.
Best thing to do...go in and try them, because like shoes, we all have different feet.
With beds, it's all about support and your back.
You may hate them?
I have a lot of problems with my mattresses, so I would
not want to steer you in the wrong direction... :)
But so far Ikea is good for me.