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Are you satisfied with Victoria's Secret response?

by Vee (follow)
http://hubgarden.com/profile/1458/
Feminism (56)      Body Image (20)      Activism (14)      Lingerie (6)     


Victoria's Secret
Image from http://www.cleo.com.au/fashion/trend-alert/2014/11/victorias-secret-changes-ads-after-major-backlash/


Victoria’s Secret has made a token effort and changed their The Perfect 'Body' campaign tagline to A Body For Every Body in response to backlash. Meanwhile, the images used for both campaigns are identical - showcasing eight thin, buxom and heavily photoshopped beauties.

Are you satisfied with Victoria's Secret response?

#Feminism
#Lingerie
#Body Image
#Activism
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Top Answers
by Vee
Yikes, how many of them have eating disorders!? And how many of Victoria's Secret campaigns have resulted in unhappy women developing eating disorders.

No I'm not satisfied with it, it's lame and it doesn't even look like they ATTEMPTED to showcase a wide range of normal bodies. This is the same old / same old.
I'd like to add that there's a serious lack of races represented too. It's pathetic!
by meggf
Right on, and I'm pretty sure it seems that way because they didn't make an attempt! :|
by Vee
No, their response is pathetic. And what's even worse is that they produced the original campaign that required a response....
How about "Every Body is Perfect" as the campaign tagline, with a truly representative line up of women? I'm sure the vast majority of women buying their underwear looks nothing like the models they have used :(
I don't really pay attention to these things. I think it was probably a publicity stunt in the first place to receive that backlash.

I think in their eyes any publicity is good publicity.
Changing the tagline was a start but doesn't go anywhere near far enough. It's not surprising, but it's a shame.
LOL....is this a joke!

They are all the same within

500grams !#?*!!
Exactly!
And:
The are all white females, same age, same hair style....yada yada yada.
by jonaj
If it wasn't for their hair, they would almost look like carbon copies of each other. :|
by Vee
Too be honest, their hair is all the same
except for the colour.
How blind do these company's think we are.
How stupid, and gullible do we look?

It really is: An insult to all that look at it.
by jonaj
I don't really pay much attention to mainstream advertising etc as I don't watch much commercial TV - So I wasn't aware of this. But seriously?! That's supposed to be representative of "every body". I like Verity's idea below: Every body is perfect and then have an actual range of bodies...Including some that don't look positively anorexic!
No!! There was an ad on recently (might have been Target or Kmart) with a full figured lady of Islander appearance and she was absolutely gorgeous. My other half even looked up and said, "Wow. A real woman for a change, not an anorexic looking thing". The photoshop on that one on the far left is appalling. What a joke.
by Rice
Bless his heart - it's refreshing to hear stuff like that because so often I think people can't distinguish reality from the crap we see.
by Vee
Yes, so true. A lot of males these days seem to think that women should be thin and therefore desirable . . . never enters their heads that thin does not a nympho make :(
by Rice
I am not sure what to make out of that campaign. It seems hypocritical because they're not showcasing ordinary, non-toned and fat-filled bodies - bodies you usually see on the streets.

They could have used a better, more honest and less deceiving tag line. That certainly isn't the type of underwear for different body sizes. Seriously.
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